{"id":9256,"date":"2024-10-04T08:29:32","date_gmt":"2024-10-04T06:29:32","guid":{"rendered":"https:\/\/www.mild.se\/case-studies\/our-expertise-in-sem-and-some-takes-smeg-to-new-markets\/"},"modified":"2024-12-20T15:34:03","modified_gmt":"2024-12-20T14:34:03","slug":"our-expertise-in-sem-and-some-takes-smeg-to-new-markets","status":"publish","type":"case-studies","link":"https:\/\/www.mild.se\/en\/case-studies\/our-expertise-in-sem-and-some-takes-smeg-to-new-markets\/","title":{"rendered":"Our expertise in SEM and SoMe brings Smeg to new markets"},"content":{"rendered":"
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About the company and the project<\/h2>\n<\/div><\/div><\/div>\n\n
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Smeg is an Italian company known for its colorful and high-quality appliances and household products. Since 1948, Smeg has combined modern technology with retro-inspired design in its popular products, such as refrigerators, ovens, and kitchen appliances. With its unique aesthetics and focus on detail, Smeg has established itself as a premium brand in homes around the world, where function meets form in every product.<\/p>\n<\/div><\/div><\/div>\n\n

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In February 2024, Mild launched a marketing project with Smeg. The project aimed to strengthen Smeg's brand awareness and increase sales in the Nordic market. Our team included our top experts in SoMe, SEM, project management, and design, who worked together with Smeg to develop and implement their marketing strategy for the \"Try at home for 100 Days\" campaign.<\/p>\n<\/div><\/div><\/div>\n\n

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Client<\/h5>\n

Smeg Nordic<\/p>\n <\/div>\n\n \n

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Industry<\/h5>\n

Appliances and household products<\/p>\n <\/div>\n <\/div>\n\n\t\t\t

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Services<\/h5>\n

Design, DOOH (Outdoor Advertising), SEM, SoMe<\/p>\n <\/div>\n \t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n

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